American Crew Firm Hold Styling Gel provides very high hold with a high shine, prevents flaking, avoids drying the hair and scalp, allows for easier distribution through hair.
Apply to towel-dried hair. Work from scalp to ends and push hair into place. Leave it alone.
American Crew is a landmark in the history of men's grooming. It's ‘the leading salon brand created for men specifically to meet the needs of stylists.’ Today American Crew consistently pioneers the latest styles and the most innovative products made exclusively for men. American Crew never forgets its job is to give men and their stylists the tools they need to create stylish, masculine looks every day.
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